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Post by SharksFan99 on Mar 16, 2018 19:28:52 GMT 10
I saw a TV commercial for Macca's earlier today and it made me think about how McDonalds advertising has changed over the years. When you think about, you never even hear of Ronald McDonald, the Hamburgular or any of the other McDonaldLand characters anymore. Just out of curiosity, when was McDonaldLand phased out in your local area? If i'm not mistaken, McDonaldLand was phased out in my local area around 2004. I remember the Dapto McDonalds still had the hamburgular and a few of the other characters on the kids play equipment for a few years after that, but they were no longer in regular use. Ronald McDonald still appeared in television commercials until about 2009/2010.
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Post by Deleted on Mar 17, 2018 1:18:02 GMT 10
I think 2004 or 2005. They stopped because many people considered it unethical to advertise McDonald's to children in that manner.
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Post by SharksFan99 on Mar 17, 2018 8:35:46 GMT 10
I think 2004 or 2005. They stopped because many people considered it unethical to advertise McDonald's to children in that manner. I can understand how they could be viewed as being unethical. However, it is a shame that the characters are no longer used in advertising, considering how iconic they were.
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Post by skullmaiden on Apr 3, 2018 18:09:32 GMT 10
I don't remember seeing any of them since some time in the 2000's, not at local chains. They still had the indoor playgrounds though.
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Post by longaotian on Apr 5, 2018 19:57:21 GMT 10
Honestly McDonaldLand was way better than that stupid Happy Meal mascot they have these days.
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Post by tdog on Apr 9, 2018 12:12:58 GMT 10
We had one in the 90s and 2000s at burger king but they were outside. Mom never let us play in them because she said there were snakes in it lol.
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Post by longaotian on Apr 12, 2018 17:53:44 GMT 10
We had one in the 90s and 2000s at burger king but they were outside. Mom never let us play in them because she said there were snakes in it lol. Wtf
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Post by SharksFan99 on Apr 12, 2018 18:02:56 GMT 10
We had one in the 90s and 2000s at burger king but they were outside. Mom never let us play in them because she said there were snakes in it lol. Wow, your Mum was really cruel. 
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Post by Deleted on Apr 12, 2018 19:36:35 GMT 10
Honestly McDonaldLand was way better than that stupid Happy Meal mascot they have these days. The last time I saw a Happy Meal ad on TV (I presume Australia and New Zealand get a lot of the same advertising), the main mascot was a CGI Happy Meal box or something from memory.
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Post by SharksFan99 on Apr 12, 2018 19:48:01 GMT 10
Honestly McDonaldLand was way better than that stupid Happy Meal mascot they have these days. The last time I saw a Happy Meal ad on TV (I presume Australia and New Zealand get a lot of the same advertising), the main mascot was a CGI Happy Meal box or something from memory. I can't even remember the last time I saw a Happy Meal ad on TV, to be honest!  In more recent times, McDonalds only seem to focus on their "Deluxe" burger range and McCafe in their commercials.
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In more recent times, McDonalds only seem to focus on their "Deluxe" burger range and McCafe in their commercials.